This is who we are
We are the leading retail supplier for Swiss Souvenirs
We are since 1943 active in the Swiss souvenir market.
On February 6 th, 1972, the former sole proprietor firm of Leon Erlanger was transformed into a company with limited liability and was duly registered in the Swiss public Commercial Register.
Since 1994 we took over the business activities of Souvena Armin Müller Hergiswil and at the same time changed the name from Leon Erlanger AG into Erlanger-Souvena AG. After moving our domicile from Littau ( Lucerne) to Uster ( Zurich) in 1999, we simplified our company’s name to Souvena AG.
Our clients consist of renowned souvenir retailers, but include also wholesalers and department stores, famous top sports clubs such as Grasshoppers Club, the ZSC Lions or the Kloten Flyers or multinational companies like Feldschlösschen
AG (Heineken Group).
Our strength is innovation and purchase of individual souvenirs, promotion and merchandisi https://www.anouchka-diffusion.ch/ng articles.
We now also sell placemats from AnouchKa Diffusion.